Client is a professor at one of the top universities of Applied Sciences and is called the “Guru” of Supply Chain Finance in The Netherlands. He, along with two other founders manage a game-based learning simulation company that aims at developing value chain LEADERS.
The company’s mission is to support a more sustainable and inclusive world, where every student and professional has the chance to understand and improve value chains. Their team-based simulation games touch on core value chain topics such as supply chain management, working capital, and the circular economy.
I must acknowledge the impressive work by my REA team to get all the mailing out to the Top 25 schools before the weekend. Great Job! A big thanks to both of you for all that you have done !!
The objective was to generate leads for supply chain finance application. Sales leads are to be sourced from 30 business schools across 20 countries around the world. Campaigns are conducted regularly to introduce/train leads on the application. LinkedIn and Salesforce are for lead management.